Euromed Marseille School of Management, World Med MBA Program - Information Systems and Strategy Course

You are here: Information Systems and Strategy, Session 1

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Introduction, scope and key themes

This session is an introduction to the course as a whole. The aim of the session is to introduce you to the broad themes that will be covered and to provide a firm foundation upon which to build.

By the end of this session you should have:

As this is the first session the main aim is to give you an overview of the course and the key concepts that you will be dealing with. The emphasis will be on the first part of the course (Sessions 1, 2 and 3) where we deal with the fundamentals of aligning IS and Business Strategy. The second part of the course (Sessions 4, 5 and 6) are rather more specialized and deal with particular cases of what we will talk about here.

Below is a selection of material that you might useful as a supplement to the material we cover in class and any additional reading you do. At the end of the page, there is a link to the powerpoint presentation that I will use and some self assessment questions should help you to judge your progress / strengths / weaknesses and take remedial action where appropriate.

Additional reading / background information for session 1

Most of the sources on this page have been taken from Wikipedia. You should be aware that Wikipedia is constantly edited and re-edited and so is unstable as a source of information. Similarly, some aspects of what you will find in its pages may be unreliable and the subject of disputes. Because of this you should not normally cite Wikipedia as a source of authority in written work. However, as the goal of this session is to make you think about the key concepts, these aspects of Wikipedia make it particularly suitable for its use here.

Organizations and Work

Strategy, Corporate Strategy and Business Strategy

Business Models

Data, Information and Knowledge

Technology, Information Technology and Information Systems

The 'classic' pyramid model of Information System

Convergence of Information Systems and Strategy


There is no specified reading for this session but the text books for the course will provide additional information on the topics we have covered.


For private study

Self Assessment

There is a set of self assessment questions to go with this session. As this is the first session and has the goal of introducing you to broad themes and providing a foundation for the rest of the course, the questions are quite general in nature. There are no right and wrong answers; the objective of these questions is to get you to think about the issues rather than give a 'right' answer.

Lecture notes

The notes for this session are available as a presentation (in pdf format) - lecture notes for session 1

Euromed Marseille Ecole de Management, World Med MBA Programme - Information Systems and Strategy Course

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